GoatConnect Terms and Conditions

Last Updated: September 22, 2026

These Terms and Conditions (“Terms”) govern your access to GoatConnect.io, participation in GoatConnect programs, and use of services provided by GoatConnect (“GoatConnect,” “we,” “us,” or “our”).

By submitting an application, checking an agreement box, providing payment information, signing

a service agreement, purchasing or using a service, or otherwise electronically accepting these Terms, you agree to be bound by them.

If you accept these Terms on behalf of a company, you represent that you have authority to bind that company. “Client” and “you” refer to both the individual accepting these Terms and the business receiving the services.

1. Services Covered

These Terms apply to GoatConnect services and programs, including:

Verified Opportunity and pay-per-opportunity programs

Advertising and lead-generation services

Marketing management

CRM systems, automations, workflows, and integrations

Websites, landing pages, funnels, and tracking systems

Search engine optimization

Consulting, coaching, training, and related services

Email, telephone, and SMS communications

Specific services may also be governed by a proposal, order form, service agreement, checkout page, or written electronic agreement. If a service-specific agreement conflicts with these Terms, the service-specific agreement controls for that service.

2. Applications and Approval

Submitting an application does not guarantee acceptance, territory availability, opportunity volume, or service activation.

GoatConnect may evaluate an applicant’s services, market, service area, capacity, business information, reputation, delivery preferences, and other relevant factors before approval.

We may accept, decline, limit, suspend, or postpone activation based on market conditions, service availability, payment status, operational capacity, or program fit.

3. Verified Opportunity Program

Qualifying Opportunity Definition

A “Qualifying Opportunity” is a legitimate project request from a homeowner or property representative that:

Requests a concrete-coating service the Client has agreed to accept

Is located within the Client’s approved service area

Includes usable contact information

Includes a selected project timeline or other indication of project interest

Includes consent to be contacted about the project

A Qualifying Opportunity is not a guaranteed appointment, estimate, sale, customer, revenue amount, or return on investment.

Opportunity Delivery

Opportunities may be delivered by text message, email, CRM notification, webhook, telephone, or another agreed delivery method.

An opportunity is considered delivered when GoatConnect sends or makes the opportunity information available through the Client’s selected delivery method.

The Client is responsible for maintaining accurate delivery information and promptly notifying GoatConnect of changes to its phone number, email address, service area, accepted services, availability, or capacity.

Introductory Pricing

Unless otherwise agreed in writing, a newly approved Client’s first 10 Qualifying Opportunities are billed at $80 each.

The introductory rate is generally available once per approved company or account unless GoatConnect agrees otherwise in writing.

There is no prepaid lead package or separate advertising budget required for the Verified Opportunity Program unless expressly stated in a separate agreement.

Payment Authorization

By providing a payment method and activating the Verified Opportunity Program, the Client authorizes GoatConnect and its payment processor to:

Store the payment method for future use

Charge the agreed price as each Qualifying Opportunity is delivered

Retry a failed payment

Charge properly due balances associated with opportunities delivered before a pause or cancellation becomes effective

A small temporary authorization may be used to verify a payment method. The timing for releasing an authorization is controlled by the Client’s bank or card issuer.

If a payment fails, GoatConnect may pause opportunity delivery, retry the payment method, request updated payment information, and collect outstanding balances before resuming service.

Pricing After the First 10 Opportunities

The $80 rate applies to the first 10 Qualifying Opportunities unless a different introductory arrangement is confirmed in writing.

Pricing for future opportunities may vary based on factors such as:

Market conditions

Service area

Project mix

Seasonality

Advertising costs

Opportunity availability

Delivery volume

GoatConnect will disclose any new price before delivering additional opportunities at that price. The Client may accept the new rate, pause delivery, or stop participating before the new rate takes effect.

Acceptance may be provided through an online agreement, checkbox, email, text message, payment authorization, or another written electronic confirmation.

Weekly Targets and Maximums

The Client may select or confirm a desired weekly opportunity target. This target is used for planning and is not a guaranteed delivery volume or minimum purchase commitment.

Opportunity volume may fluctuate based on homeowner demand, advertising performance, market size, seasonality, service area, project availability, and other conditions outside GoatConnect’s control.

Any weekly maximum must be confirmed in writing. GoatConnect will use commercially reasonable efforts to follow an agreed maximum. Opportunities already generated, matched, or delivered before a pause or limit change is processed may remain billable.

Opportunity Exclusivity

Each Qualifying Opportunity is assigned to one installer and will not knowingly be sold or assigned by GoatConnect to another competing coating company for the same project.

Opportunity exclusivity does not mean territory exclusivity.

Unless GoatConnect agrees otherwise in writing:

GoatConnect may work with other contractors in the same geographic market

A homeowner may independently contact other companies

GoatConnect does not guarantee that a homeowner has not contacted another provider through another source

Credit Requests

Credit requests must be submitted within 48 hours of opportunity delivery.

An opportunity may be eligible for credit if:

The contact information is invalid

The opportunity is a duplicate previously delivered by GoatConnect for the same project

The project is outside the approved service area

The request is for a service the Client did not agree to accept

The submission is spam, fraudulent, or otherwise not a legitimate project request

GoatConnect may request reasonable information needed to review the credit request.

The following do not, by themselves, make an opportunity invalid:

The homeowner does not answer

The homeowner does not immediately respond

An appointment is not scheduled

The homeowner cancels an appointment

The project does not proceed

The Client does not provide an estimate

The opportunity does not result in a sale

The homeowner rejects the Client’s price or financing options

The Client is unable to contact the homeowner within its preferred timeframe

The same person appears in the Client’s records from another marketing source

Approved credits are ordinarily applied toward future Qualifying Opportunities and are not cash refunds unless required by law or expressly agreed to in writing.

Client Responsibilities

The Client is responsible for:

Contacting each homeowner

Completing appropriate follow-up

Scheduling and providing estimates

Accurately representing its services

Maintaining required licenses, insurance, and authorizations

Complying with applicable consumer-protection, privacy, communication, and contracting laws

Performing contracted work

Handling customer service, warranties, collections, and disputes

Converting opportunities into customers

GoatConnect does not perform the Client’s estimating, selling, contracting, installation, warranty, or customer-service obligations unless separately agreed in writing.

No Results Guarantee

GoatConnect does not guarantee:

A particular number of opportunities

Contact with every homeowner

Appointments

Estimates

Sales

Revenue

Profit

Return on investment

Customer payment or project completion

Results depend on numerous factors outside GoatConnect’s control, including market conditions, homeowner behavior, the Client’s response time, follow-up, pricing, reputation, availability, sales ability, and service quality.

Pausing or Stopping Opportunity Delivery

The Client may request to pause or stop future opportunity delivery by contacting GoatConnect in writing, including by email or text message.

GoatConnect will use reasonable efforts to process the request promptly. The Client remains responsible for Qualifying Opportunities generated, matched, or delivered before the request is received and processed.

Pausing or stopping delivery does not eliminate unpaid balances for previously delivered opportunities.

4. Managed Marketing and Other Recurring Services

Pricing, service scope, advertising budgets, minimum terms, renewal provisions, and cancellation requirements for managed marketing and other recurring services are established in the applicable proposal, order form, checkout page, or service agreement.

Unless expressly included, third-party costs may be separate from GoatConnect’s service fees. These may include:

Advertising spend

Domain registration

Website hosting

Telephone and SMS usage

Email usage

CRM subscriptions

Third-party software

Payment-processing charges

Platform fees

The Client authorizes GoatConnect to act on the Client’s behalf within the accounts and systems reasonably necessary to provide the purchased services.

5. Third-Party Platforms

GoatConnect services may rely on platforms operated by third parties, including advertising platforms, search engines, CRM providers, telecommunications providers, payment processors, hosting companies, and software services.

GoatConnect does not control and is not responsible for:

Platform outages

Algorithm changes

Account reviews or suspensions

Advertising disapprovals

Messaging registration delays

Changes in third-party policies

Data supplied by third parties

Processing delays

Network or carrier failures

Features modified or discontinued by a third-party provider

GoatConnect will use commercially reasonable efforts to manage issues within the scope of the Client’s purchased service, but cannot guarantee the availability or conduct of third-party platforms.

6. Client Information, Content, and Compliance

The Client agrees to provide accurate and complete information reasonably needed to perform the services.

The Client represents that it has the right to provide GoatConnect with any materials, customer information, trademarks, photographs, videos, testimonials, account access, or other content supplied to GoatConnect.

The Client is responsible for the legality and accuracy of its:

Business claims

Services

Pricing

Promotions

Licenses

Warranties

Customer agreements

Advertising offers

Client-supplied content

GoatConnect may refuse or remove content that it reasonably believes is deceptive, unlawful, infringing, unsafe, or inconsistent with platform policies.

7. Fees, Billing, and Disputes

The Client agrees to pay all fees and charges authorized under these Terms or an applicable service agreement.

Unless otherwise stated:

Fees already earned or services already delivered are non-refundable

Advertising spend and third-party charges are non-refundable

Approved opportunity credits are applied to the Client’s account

Failure to use a service does not eliminate payment obligations already incurred

Applicable taxes may be added where required

Clients should notify GoatConnect promptly if they believe a charge is incorrect. Initiating a chargeback does not eliminate valid payment obligations.

GoatConnect may suspend services or opportunity delivery when an account has an overdue or failed payment.

8. Cancellation and Offboarding for Managed Services

Cancellation Requests

A Client may request cancellation by email, text message, or telephone, subject to any notice period, minimum term, or cancellation provision in the applicable service agreement.

A cancellation request begins the offboarding process. It does not automatically transfer ownership of GoatConnect materials or authorize their continued use after the applicable license ends.

Required Offboarding Cooperation

The Client agrees to reasonably cooperate with GoatConnect in completing offboarding.

This may include maintaining or temporarily restoring appropriate administrative or partner access to advertising accounts, CRM systems, websites, automations, integrations, funnels, workflows, campaigns, or other platforms where GoatConnect-owned or licensed materials must be removed, disabled, separated, or transferred.

GoatConnect will not intentionally delay offboarding for the purpose of extending billing.

Revocation of Access

The Client agrees not to intentionally interfere with GoatConnect’s reasonable efforts to remove or disable GoatConnect-owned or licensed materials.

If the Client removes required access before offboarding is completed:

GoatConnect may be unable to complete technical removal or separation

The Client remains responsible for discontinuing unauthorized use

GoatConnect may request written confirmation that its materials have been removed

Revocation of access does not transfer ownership or grant continued usage rights

Recurring billing will be governed by the applicable service agreement and cancellation terms. Access issues alone do not authorize GoatConnect to extend billing indefinitely.

Offboarding Confirmation

After required offboarding steps are completed, GoatConnect may provide written confirmation that the account has been closed and recurring services have ended, subject to outstanding balances and the applicable service agreement.

9. Intellectual Property and Licensed Materials

Unless otherwise expressly agreed in writing, GoatConnect retains ownership of its pre-existing and newly developed proprietary materials, including:

Systems and processes

Campaign structures

Advertising frameworks

Templates

Workflows and automations

Scripts and copy

Creative concepts

Tracking configurations

CRM configurations

Funnels

Internal documentation

Training materials

Methods, strategies, and know-how

During an active paid service, the Client receives a limited, non-exclusive, non-transferable, non-sublicensable, and revocable license to use applicable GoatConnect materials solely in connection with the purchased service.

Unless otherwise agreed in writing, this license ends when the applicable service and required offboarding are completed.

Following termination, the Client may not copy, reproduce, distribute, transfer, sublicense, sell, reverse engineer, recreate, or continue using GoatConnect-owned or licensed materials without written authorization.

The Client retains ownership of its pre-existing:

Business name and trademarks

Logos

Photographs and videos

Customer and prospect data

Account credentials

Business records

Other Client-supplied materials

Unauthorized continued use of GoatConnect intellectual property may result in suspension, removal requests, injunctive relief, damages, and reasonable enforcement costs where permitted by law.

10. Confidentiality

Each party may receive non-public business, technical, financial, customer, or operational information from the other party.

Each party agrees to use confidential information only for purposes connected to the services and to take reasonable measures to protect it.

Confidential information does not include information that:

Becomes publicly available without a breach of these Terms

Was lawfully known before disclosure

Is received lawfully from another source

Is independently developed without use of the other party’s confidential information

Must be disclosed by law or valid legal process

11. SMS Alerts Program

Program Name

GoatConnect.io SMS Alerts Program

Program Description

By opting into the GoatConnect.io SMS Alerts Program, you may receive text messages concerning:

Applications and account status

Appointment or call reminders

Opportunity notifications

Billing and payment matters

Service updates

Customer support

New services and relevant promotional offers

Messages may be sent using automated technology. Message frequency varies.

Consent to receive promotional text messages is not a condition of purchasing a GoatConnect service.

Opt-Out Instructions

To stop receiving text messages, reply STOP to any GoatConnect message.

After opting out, you may receive a confirmation message. GoatConnect may continue to contact you through non-SMS methods regarding active accounts, legal notices, payment matters, or service obligations where permitted.

Rejoining Instructions

After opting out, you may rejoin by submitting a new consent form, contacting GoatConnect, or replying START or JOIN where supported.

Help Instructions

For assistance, reply HELP to a GoatConnect text message or contact:

Email: info@goatconnect.io
Phone: (732) 561-5055

Message and Data Rates

Message and data rates may apply to messages sent to or received from GoatConnect. Contact your wireless provider with questions about your plan.

Carrier Disclaimer

Wireless carriers are not liable for delayed or undelivered messages.

GoatConnect does not guarantee message delivery because delivery may be affected by carrier availability, network conditions, device settings, filtering, inaccurate contact information, or other circumstances outside GoatConnect’s control.

Privacy

Information collected through the SMS program is handled according to the GoatConnect Privacy Policy:

https://goatconnect.io/privacy

GoatConnect seeks to operate its SMS communications in accordance with applicable federal and state requirements and relevant carrier and industry standards.

12. Privacy and Data

Your use of GoatConnect services is also subject to the GoatConnect Privacy Policy:

https://goatconnect.io/privacy

The Client authorizes GoatConnect to collect, store, process, and transmit information reasonably necessary to provide services, process payments, communicate with the Client, prevent fraud, maintain records, and comply with legal obligations.

GoatConnect may use service providers and subprocessors to perform these functions.

13. Disclaimer of Warranties

To the maximum extent permitted by law, GoatConnect services are provided on an “as is” and “as available” basis.

Except for commitments expressly stated in a written service agreement, GoatConnect disclaims warranties regarding:

Uninterrupted service

Error-free operation

Advertising performance

Platform availability

Opportunity volume

Appointments

Sales

Revenue

Profitability

Fitness for a particular purpose

Nothing in these Terms excludes warranties or rights that cannot lawfully be excluded.

14. Limitation of Liability

To the maximum extent permitted by law, GoatConnect will not be liable for indirect, incidental, special, exemplary, punitive, or consequential damages, including lost profits, lost revenue, lost business, lost data, reputational harm, or lost opportunities.

To the maximum extent permitted by law, GoatConnect’s total liability arising from a particular service will not exceed the amount the Client paid GoatConnect for that service during the three months immediately preceding the event giving rise to the claim.

These limitations do not apply where liability cannot lawfully be limited.

15. Indemnification

To the extent permitted by law, the Client agrees to defend, indemnify, and hold harmless GoatConnect and its owners, employees, contractors, and service providers from third-party claims, losses, liabilities, damages, and reasonable costs arising from:

The Client’s products or services

Work performed by the Client

Client-supplied content or claims

The Client’s customer agreements

The Client’s violation of law

The Client’s infringement of another party’s rights

The Client’s misuse of GoatConnect services or materials

GoatConnect will provide reasonable notice of a covered claim and reasonable cooperation in the defense.

16. Website Use

You may not use GoatConnect.io or GoatConnect services to:

Violate applicable law

Submit false or fraudulent information

Interfere with website or service operation

Attempt unauthorized access

Introduce malicious code

Copy or exploit website content without permission

Impersonate another person or business

Infringe intellectual-property or privacy rights

GoatConnect may restrict access in response to suspected fraud, abuse, security threats, unlawful conduct, or violations of these Terms.

17. Changes to Services or Terms

GoatConnect may update these Terms from time to time.

The updated version will be posted with a revised “Last Updated” date. Material changes affecting an active paid service will apply prospectively and may also be communicated by email, text, account notice, or another reasonable method.

A change to the price of Verified Opportunities will not apply to future deliveries until the new rate has been disclosed and accepted as described above.

18. Governing Law and Disputes

These Terms are governed by the laws of the state in which GoatConnect maintains its principal place of business, without regard to conflict-of-law principles.

Unless the parties agree otherwise in writing, any legal proceeding relating to these Terms or GoatConnect services must be brought in a state or federal court with jurisdiction where GoatConnect maintains its principal place of business.

Before filing a legal proceeding, each party agrees to make a good-faith attempt to resolve the dispute through direct written communication.

19. General Provisions

If any provision of these Terms is found unenforceable, the remaining provisions will remain in effect.

Failure to enforce a provision is not a waiver of the right to enforce it later.

The Client may not assign its rights or obligations under these Terms without GoatConnect’s written consent. GoatConnect may assign these Terms in connection with a merger, acquisition, restructuring, sale of assets, or transfer of the applicable business.

Neither party is liable for delays caused by events beyond its reasonable control, except that payment obligations for services already provided remain due.

These Terms, the Privacy Policy, and any applicable proposal, order form, checkout page, or service agreement constitute the complete agreement concerning the applicable service and replace prior discussions concerning that service.

Electronic acceptance, electronic records, text messages, and email communications may be used to document agreements, notices, approvals, and authorizations.

20. Contact Information

Questions about these Terms may be sent to:

GoatConnect
Email: info@goatconnect.io
Phone: (732) 561-5055
Website: https://goatconnect.io